An Email Funnel – blimey what’s that?

Chances are, if you’re thinking of building an online business, wanting to drive awareness online or work in marketing, then you’ve probably heard the term “email funnel” thrown around before.

But what is an email funnel?

It’s automated chain of email marketing messages which guide a lead towards a desired action – in a non invasive way.

How do you build one?

Four easy steps.

Step 1. Choose an email marketing platform.

Step 2. ‎Set up a lead generation form.

Step 3. ‎Create a “Sequence” for that form. A “Sequence” is a series of emails sent automatically based on subscription date.

Step 4. ‎Now that you’ve got your form and email funnel sequence all set up and connected, it’s time to embed the form into your campaign and start generating leads!

I really hope this brief article has shed some light and helped you build your very first email funnel.

If you have any questions related to this article, please leave them in the comments below. I’ll try to help as much as I can!