Google Ads is a powerful tool that can help you reach your target audience and achieve your business goals. By targeting your ads to the right people, you can increase your click-through rate (CTR), conversion rate, and return on investment (ROI). There are many different ways to target your ads in Google Ads, but one…
Creating urgency for VIPs to attend your event is a crucial part of your event marketing strategy. VIPs are influential guests who can boost your brand awareness, generate leads, and increase your revenue. But how can you persuade them to RSVP and show up on time? Here are some tips to help you create urgency…
Hybrid corporate events are becoming increasingly popular, as they allow businesses to reach a wider audience and save on costs. However, engaging remote attendees can be challenging, as they may feel disconnected from the in-person audience. Here are a few tips on how to engage remote attendees at hybrid corporate events: Choose the right platform…
Search engine marketing (SEM) is a powerful way for small businesses to reach their target audience and drive traffic to their websites. By optimizing your SEM campaigns, you can increase your visibility in search results, attract more visitors, and boost your bottom line. Here are a few tips for optimizing your SEM campaigns as a…
Your product descriptions play a vital role in your marketing and sales strategy. They’re the first thing potential customers see when they’re browsing your website or online store, and they can have a big impact on whether or not someone decides to buy your product. But what if you’re selling the same product to different…
You see websites all over the web using sliders. It’s a less aggressive version of a pop-up. In this article, I’m going to answer the question, are sliders superb? The short answer is yes. The reason you see them is because they work. If they weren’t working you wouldn’t see them all over the web…
Do you remember Nespresso? Do you know why they became such a big international brand? It’s because of influencer marketing. In this article, I’m going to share a few tips on how you can leverage influencer marketing. There’s three main social networks you should use for influencer marketing; Facebook, Instagram, and YouTube. Those are the…
Anthony Robbins, Gary Vaynerchuk, Beto O’Rourke – what do they all have in common? They all have extremely large personal brands. In this article, I’m going to share a few tips on how you can build a personal brand leveraging Facebook. Facebook’s the most popular social network out there. According to alexa.com, it’s the third…
Google’s continually changing their algorithm. So how do you continually increase your search engine rankings when they’re making all these adjustments? In this article, I’ll share a few tips on how to run SEO experiments. The beautiful part about SEO is, you can make a change on your website, Google will pick it up within…
You know what’s better than ranking high on Google? It’s keeping those top spots. Sadly, you’re going to lose them. It’s not a question of if you’re going to lose them, the real question is when are you going to lose them. In this article, I’m going to teach you what you ought to do…