Don’t worry, we’ve all been there. But what if I told you that there’s a handful of amazing tools that will solve all your SEO problems.
In this article, I will be sharing the best SEO tools with you:
Tool 1: Moz
Moz is a really simple and easy to use SEO tool especially for beginners. They have a clear and user friendly interface in which, when you add your website, it’ll show you all the errors. Those errors will be your on-page errors – do you have duplicate content, are your title tags messed up – whatever it maybe Moz will monitor your website and notify you when there are problems and they’ll even tell you which one are urgent that you should be fixing first and which ones aren’t as important.
Tool 2: Ubersuggest
What ubersuggest allows you to do is to find more keywords to go after. The thing with SEO is you need more keywords. The more keywords you are targeting, the more potential traffic you can get. You’ll find that you already rank for certain keywords over time. As you find out what keywords you are ranking for, what’s driving you traffic, you should put those keywords into Ubersuggest. It will show you all the long-tail variations of those keywords. To do this you need to you need to take the key words that are relevant to the article on your website and integrate them in. Sometimes you can just add in those keywords, other times you will have to expand upon content to make it flow and make more sense. But don’t just add keywords just for the sake of it. It has to flow with the article or your website content.
Tool 3: BuzzSumo
When you are trying to figure out what content to write on, the last thing you want to do is write content that no one wants to read. But here is the cool part about BuzzSumo. There is already a lot of content within your space. Type in keywords within your space and BuzzSumo will show you all the popular articles that have done well. You want to take this not to copy those articles, but instead to give you ideas of what people like and what they don’t. BuzzSumo bases this on social shares. So you know if you create content that is similar to this, you’ll do well on the social web. That’s on sites like Facebook, Twitter and LinkedIn.
Tool 4: Keywords everywhere
It’s a free tool chrome extension in which when you perform searches on Google, it’ll show you other related keywords as well as the search volume for all these phrases. So when you’re just doing some Google searches, at least you will find more keywords that you could be going after.
Tool 5: Ahrefs
This tool which has a cool feature called the Link intersect. What it does is show you who is linking to your top three competitors but not linking to you. The reason why this is so good is because if people are linking out to multiple of your competitors, there is a good chance there will also be willing to link out to you. If you reach out to a website that only links to one out of a hundred of your competitors, it’s going to be rally tough to email them and convenience them to link to you. But if someone is linking out to a handful of your competitors, it means they’re continually open to linking to more and more people within your space. That’s why this tool is worth using.
Tool 6: Google Trends
Google has continually pushed brands more than anything else over the last year. If want to build a brand, the reason Google trends is good is because it will show you how well your brand is doing over time. It is as simple as going to Google Trends, typing in your name verses a competitor and they’ll show you which brand is bigger. You want it to continually grow over time and a great way to make it grow is by leveraging an omnichannel approach. That is doing things like content marketing using tools like BuzzSumo, doing things like link building, updating your content by using more phrases so more people can find you over time. The great thing about Google trends is not just how well your brand is doing over time but how well it is doing in different regions and countries, which is massive if you’re a small company.
Tool 7: Answer the Public
When people are searching on Google a lot of the time, they’re asking Google questions and you want to make sure you are at the top for all those questions. You know that site Quora? It gets so much traffic because all it does is just answer popular questions. Why not answer these questions on your own website? Now you can update your website with all the questions people are searching for, so you can get traffic from Google.
Hope this has helped and as always if you need a hand or have any questions, please drop a comment below.
